Origin Story

I have always been drawn to the natural world. Plants, animals, the quiet rhythm of things growing and changing without force.

When I turned 35 in 2015 and started to notice changes in my skin, I did not reach for more products. I went looking for answers.

That search led me to the Oil Cleansing Method, long before it became mainstream. At the time, it felt like discovering something quietly powerful. A way of caring for skin that made sense. Less stripping, more supporting. Around the same time, I was reading Crunchy Betty, which opened the door to a more thoughtful approach to ingredients and daily care.

Simple Rituals started there. Not as a brand, but as a shift in how I treated my skin.

I wanted to stop using products that did not align with what I believed. So I started formulating. Testing. Paying attention.

Then something unexpected happened. Friends began using what I made and their skin changed too.

That was the moment I knew this needed to be shared.


What started as a personal experiment has turned into a ten year education in business, finance, design, resilience, rejection and growth. It also brought me back to myself, sometimes made me crazy and has always come down to clarifying what I stand for as a human being.

Simple Rituals is not about chasing trends or releasing endless products.

It is about offering a complete and intentional system. Tools that support your skin instead of disrupting it. A way to work with your biology instead of trying to override it.

I believe your skin knows what to do. It just needs the right environment.


You will not find a crowded shelf here. That is intentional.

Every product has a purpose. It earns its place. If something new is created, it is because it adds real value and not because it fills a gap on a shelf.


If this resonates with you, you are in the right place.

Do your Daily Rituals. Keep it simple. Stay consistent. Let your skin return to balance.


Thank you for being here.
If you have questions, you can always reach me at hello@simplerituals.ca

Angela